Tagged: Google

Tuesday, 05 March 2013 00:00

What is Search Engine Optimization (SEO)

When someone types words into Google which relate to your business, you want to appear at the top:

google search for small business web design

To get there requires the science (some might say art!) of Search Engine Optimization, or SEO for short.

Google AdWords Express is a relatively new product / service from Google which allows small and local businesses to advertise their business in Google’s local search results quickly and effectively. It is much like Google AdWords obviously but comes with a few differences that make it easy for local businesses who are not so Internet savvy to setup a campaign without the hassle of having to do any complex research such as choosing the right keywords, setting location targets and all of that other jazz.

Google AdWords Express